Partnerships Business Strategy
By Ujesh Desai · 24 video chapters · 1hr 14m
Course Details
Beginner-level · View On Demand · Available on All Devices
As the Vice President and General Manager of Gaming at Logitech, Ujesh Desai is an authority in esports partnerships. In this course, he prepares you to close the deals you've dreamed of — the kind where all parties win.
Learn the different types of partnerships you can sell, business strategies unique to esports, and how to ensure a smooth negotiation process for happy long-term partners.
Learn the different types of partnerships you can sell, business strategies unique to esports, and how to ensure a smooth negotiation process for happy long-term partners.
1. Meet the Expert: Ujesh Desai
Ujesh is passionate about sharing stories and connecting customers with products in a way that's easy to love. In his own story, he shares anecdotes and advice learned from his esports journey.2. What Makes Good Partnerships?
Ujesh defines several types of partnerships and how to find the right ones for your business. Learn the nuances of the esports space, how to scout the right talent, and where sales fits into the process.3. Negotiating and Closing a Deal
You've got your prospective partners in mind, now what? Ujesh shows you how to structure your proposals specific to them, negotiate terms fair to all interests, and when you may just have to let a partnership go.4. Career Advice: Working in Partnerships
Learn what the day-to-day of a Partnerships Manager looks like and other roles in the space to find the perfect career path for you. Ujesh draws examples from his own work to illustrate real deals with products, influencers, and even charities.Get started now. Cancel anytime.
Frequently Asked Questions
I don't have any esports experience - is that okay?
Yes! You don't need any prerequisite knowledge about esports to benefit from our resources and participate in our community.
I do have some esports experience - is that okay?
Of course! If you've already dipped your toes in the industry, there's plenty here that builds on your knowledge, advances your skills, and takes you deeper into the industry.
What if I'm not looking for a job right now?
That's okay! In fact, much of our content focuses on your personal development not limited to an esports context. We help you gain knowledge and build skills for life so that when you're ready for a job, you're ready.
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